The Sinulog Fluvial Procession on Saturday, January 17, 2026, marks the formal opening of the festival’s most important days. Held in the early morning, it brings together faith, history, and tradition as Cebu begins its final stretch of religious observances leading to the grand celebration.
Photo from Roman Catholic Archdiocese of Cebu
A Sacred Journey Across the Channel
Photo from Roman Catholic Archdiocese of Cebu
The procession takes place along the Mactan Channel, where the image of the Santo Niño is carried on a lead boat, followed by a fleet of decorated vessels. This water route recalls the earliest days of Christianity in Cebu and highlights the sea as a central part of the city’s story.
Photo from Roman Catholic Archdiocese of Cebu
Devotion on Water and Shore
Photo from Roman Catholic Archdiocese of Cebu
Devotees line the coast, bridges, and ports as the boats pass by, creating a continuous chain of prayer from land to sea. The movement of the vessels, the colors, and the unified rhythm of the crowd reflect a deep sense of shared belief and respect for tradition.
A Day Filled With Rituals
Photo from Roman Catholic Archdiocese of Cebu
The fluvial procession is only the first part of the day’s observances. In the afternoon, the solemn procession continues the devotional focus on land, followed by the visperas mass in the evening, completing a full day dedicated to prayer and reflection.
A Meaningful Beginning
Photo from Roman Catholic Archdiocese of Cebu
The Sinulog Fluvial Procession remains one of the festival’s most significant moments. It sets the spiritual mood for the celebrations that follow, reminding both locals and visitors that Sinulog is rooted in faith, continuity, and community.
Cebu, musyagit na pud ta og kusog—Pit Señor! As the drums beat and the streets come alive, the city prepares for nights of dazzling colors and unforgettable moments. Fireworks will light up the sky, making Sinulog 2026 a celebration you won’t want to miss.
Photo from TOPS Facebook Page
When and Where to Watch
Photo from TOPS Facebook Page
Catch the fireworks shows across the city on January 17 and 18. Here’s the schedule:
• VIBO Place – January 17 and 18
• TOPS Cebu – January 18
• SM City Cebu – January 18
• SM Seaside City Cebu – January 18
• Parkmall Mandaue – January 18
• City Time Square – January 18
Tips for the Best Experience
Photo from Vibo Place Facebook Page
Arrive early to secure a good spot. Bring a camera or smartphone to capture the vibrant displays. Enjoy the street performances, food stalls, and the lively festival atmosphere before the fireworks begin.
What to Expect
Photo from SM Seaside City Cebu Official Facebook Page
Expect skies full of color, synchronized to the rhythm of Sinulog drums. Each location offers a unique viewing experience, turning every moment into a photo-worthy memory.
Check traffic and parking in advance, especially near SM City Cebu and SM Seaside City Cebu. VIBO Place is perfect for those who prefer a less crowded environment and two nights of fireworks.
Photo from SM Seaside City Cebu Official Facebook Page
Celebrate Together
Photo from Josh F. Almonte
Sinulog is a celebration of Cebuano culture and devotion to Santo Niño. Watching the fireworks under the night sky is the perfect way to cap off a day filled with music, dance, and community spirit.
January 17 and 18, 2026 – Cebu’s skies will shine, drums will beat, and the city will celebrate together. Pit Señor!
Cebu is gearing up for a jam-packed Sinulog season as celebrities, bands, and DJs fill the city with shows, mall tours, and festival parties. From OPM icons to nightlife favorites, January has something for every festivalgoer.
Photo from Gigi De Luna Facebook Page
Early Kickoff Events
Photo from Spectrum Philippines Facebook Page
Sinulog starts heating up ahead of the Grand Parade as pre-parties and warm-up concerts roll in to build momentum.
• January 15 — DJ Lovezy with Crixza Orillosa
Big Lineup on January 16
Photo from Fly AirAsia Facebook Page
One of the busiest days on the schedule, January 16 brings star power, nostalgia, and back-to-back mall shows.
• AirAsia Love Concert for a Cause featuring Parokya ni Edgar, Sponge Cola, Rob Deniel, and Earl Agustin
• Gigi De Lana
• The Loved One Mall Show with Jericho Rosales and Anne Curtis
• Hiraya at ICON (January 16 to 18)
• Lyve Fest with Cookie$, No Pets Allowed, Midnasty, and more (January 16 to 18)
Photo from Gigi De Luna Facebook Page
Sinulog Weekend Peak
Photo from Waterfront Cebu City Hotel and Casino
The festival reaches full blast from January 17 to 18 as Cebu fills with events, concerts, nightlife, and celebrity guestings.
• January 17 — Bamboo with Cueshe
• January 17 — SLAYNULOG 2026 with Arizona Brandy, Hana Beshie, and Khianna with a K
• January 17 — Coco Martin
• January 17 — Sinulog Kapamilya Caravan
• January 17 — DJ Ron Poe at Onyx
• January 17 — Rakrakan with Missing Filemon
• January 17-18 — Emilio Daez
• January 18 — Kapuso Stars Mall Show with Jillian Ward, David Licauco, and Kim De Leon
• January 18 — Paulo Avelino
Photo from ONYX Superclub
Post-Parade Highlights
Photo from NUSTAR Resort Facebook Page
Even after the Grand Parade, Sinulog delivers more entertainment for those who simply aren’t ready to go home yet.
• January 19 — Israel Houghton & New Breed Live in Cebu 2026
• January 24 — Jed Madela Live at Nustar
• January 27 — Air Supply 50th Anniversary Celebration
Photo from Air Supply Facebook Page
More to Come
Photo from Midnasty Facebook Page
More celebrity guestings, mall shows, and festival parties are expected as organizers finalize additional schedules. Sinulog updates roll out daily, so keep an eye on announcements for new additions.
Bookmark this guide and check back for updates as Cebu welcomes another unforgettable Sinulog filled with music, culture, and star power.
Photo from Genesis Brillantes Vijandre Facebook Page
Cebu City is bracing for one of the most crowded Sinulog seasons in recent years, as travelers rush to secure rooms and plan their festival routes. Early signs point to a tourism boom that pushes the city’s hotels and guest houses close to the limits of their capacity, hinting at a celebration bigger and busier than usual.
Photo from Basilica Minore del Santo Niño de Cebu
Sinulog Surge
Photo from Basilica Minore del Santo Niño de Cebu
Hotel occupancy in Cebu City is now around 90 percent, with some properties fully booked, especially near the Cebu Business Park and downtown districts where many events and processions unfold. Many establishments accepted reservations as early as last year to handle the expected wave of visitors.
Photo from Basilica Minore del Santo Niño de Cebu
Booking Behavior
Photo from Josh F. Almonte
Most bookings come from domestic travelers eager for the long festival weekend, though interest from foreign guests continues to climb. Rooms across various price ranges, from hostels to business hotels, are filling as Sinulog draws near.
Despite last year’s disruptions brought by an earthquake and a typhoon, demand for Sinulog accommodations stayed firm. While other schedules saw sudden cancellations, the festival weekend maintained healthy bookings similar to the previous year.
Photo from Josh F. Almonte
Visitor Forecast
Photo from Josh F. Almonte
Tourism officials in Central Visayas project hotel occupancy to reach between 80 and 100 percent for the entire month of January. The surge is not only tied to Sinulog but also to overseas Filipinos and holiday travelers who begin arriving over the Christmas season.
Photo from Josh F. Almonte
Festival Impact
Photo from Josh F. Almonte
Cebu City expects four to five million visitors to enter the city for the week-long festivities, with the peak set on January 18, 2026 during the Fiesta Señor and Sinulog Grand Parade. Tourism and business sectors are preparing for heavy foot traffic and full venues across the city.
Beyond the Festival
Photo from Josh F. Almonte
Stakeholders predict steady tourism activity beyond Sinulog. The arrival of new direct international flights, upcoming conventions, and the opening of major venues such as the SMX Convention Center and Mactan Expo are expected to support Cebu’s events and business landscape through the first quarter of the year.
With hotels near maximum occupancy and visitor traffic on the rise, Cebu enters the Sinulog season with strong momentum. The festival continues to anchor Cebu’s tourism identity while fueling growth for local businesses, cultural institutions, and future events.
Sinulog day creates the perfect scene for phone theft. Streets overflow with crowds, movements are tight, and CCTV becomes useless once the procession meets the street party. Organized groups blend in, targeting high-value phones that are harder to steal on normal days.
Operation Style Theft
Photo from Jaycar Canoy
Theft during Sinulog often works like a relay. Reports from past years show stolen phones quickly transported to southern Cebu towns such as Sibonga before tracking signals expire. Later, devices reappear in secondhand markets in the city, making recovery almost impossible.
Hotspots to Watch
Photo from Jaycar Canoy
Street party zones are the busiest theft sites. Baseline, Osmeña Circle, Tavern area, and Crossroads remain high-risk corners where pickpockets disappear into crowds within seconds.
Common Theft Tactics
Photo from Jaycar Canoy
Thieves move silently through the crowd. They use distractions, bumping, crowd trains, or pretend drunkenness to enter a group. No flashy outfits, no noise, just subtle movements and timing.
Who Gets Targeted
Photo from Pexels.com
People who are distracted, intoxicated, or keep phones exposed are the easiest targets. Back pockets, half-open bags, and unzipped pouches are quick wins for thieves.
How to Avoid Losing Your Phone
Photo from Jaycar Canoy
Prevention is easier than chasing a signal after. Anti-theft bags, double zippers, thigh bags, and chest bags make access harder.
Better festival gear includes:
• Double-eyelet zipper bags
• Thigh bags strapped to the leg
• Chest bags worn in front
• Bags with hidden compartments
• Crossbody styles that stay close to the torso
Tethers help but are not perfect, as some thieves cut or unclip them.
Useful Phone Settings Before Sinulog
Phone settings also help in recovery and data protection.
Before heading out:
• Use a strong passcode or lock
• Enable tracking apps (Find My iPhone / Find My Device)
• Turn on location services
• Add a custom lock screen with alternate contact info
• Update SIM and cloud backups
Festival Habits That Help
Small habits reduce risk, especially in crowded sections.
Avoid doing the following:
• Putting phones in back pockets
• Holding phones while walking
• Leaving devices at charging stations
• Handing phones to strangers for photos
• Placing phones on tables, ledges, or toilet shelves
If Your Phone Gets Stolen
Photo from Pexels.com
Once a phone disappears, the process turns stressful. Owners deal with affidavits, SIM replacements, telco lines, and buying a new device. Most stolen phones leave Cebu City before tracking expires, making recovery rare.
Final Advice for Sinulog
Photo from Josh F. Almonte
Festival goers are left with two safe approaches: leave the phone at home and enjoy the celebration, or hide it deep and secured if needed for communication or photos.
Sinulog remains one of the country’s brightest celebrations, but it also attracts organized theft. Awareness, preparation, and better habits turn a vulnerable target into a difficult one. Secure your belongings and enjoy the festival without the headache of replacing a stolen phone afterward.
The long wait is nearly over. BTS is finally returning to the Philippines for a two-night concert in March 2027, marking their first group appearance in the country in close to a decade. Filipino ARMYs have been buzzing since the announcement dropped, as Manila becomes one of the final stops of the group’s massive 2026–2027 world tour.
Photo from BTS (방탄소년단)
A Comeback After Military Service
Photo from BTS (방탄소년단)
This marks BTS’ first world tour since completing mandatory military service in South Korea. Their last group concert before enlistment took place in 2022. By mid-2025, all members had finished their service, clearing the way for a full comeback as a group.
A New Era of Touring
Photo from BTS (방탄소년단)
The upcoming tour spans 79 shows across 34 cities, making it one of BTS’ largest runs to date. It kicks off April 2026 in South Korea and Japan before expanding across North America, Europe, Latin America, and finally Southeast Asia and Australia through early 2027.
Photo from BTS (방탄소년단)
Manila Joins the Southeast Asia Stops
Manila is part of the highly anticipated Southeast Asian leg, which also includes Singapore, Jakarta, Kuala Lumpur, and Bangkok. BTS will perform in the Philippines on March 13 and 14, 2027, their first group shows in the country since the Wings Tour held at the SM Mall of Asia Arena in May 2017.
Photo from bighit.music/Instagram
The tour introduces a 360-degree in-the-round stage setup built to bring the group closer to fans and expand venue capacity. This approach boosts visibility from all angles and elevates the live experience with high-scale visuals and choreography.
New Music on the Way
Photo from BTS (방탄소년단)
Ahead of the tour, BTS is set to release their fifth studio album on March 20. The album features 14 tracks and marks their first full-length release as a complete group since enlistment, building momentum leading up to the tour launch.
Ticketing and Rollout
Photo from BTS (방탄소년단)
General ticket sales open on January 24, with ARMY Membership holders getting early access on January 22 and 23. More cities are still expected to be added, keeping global fans on alert for further announcements.
World Tour Schedule Highlights
Photo from BTS (방탄소년단)
Major stops include multi-night shows in cities such as Tokyo, Las Vegas, London, Paris, Santiago, São Paulo, Singapore, Jakarta, Sydney, and Manila. The tour stretches from April 2026 to March 2027, making it a year-long celebration of the group’s return.
A Milestone for Filipino ARMYs
Photo from BTS (방탄소년단)
The Manila dates stand as both nostalgic and historic for Filipino fans, bringing back memories of past concerts while marking a fresh chapter for BTS’ global journey.
BTS’ upcoming world tour signals a new beginning for the group and their fanbase worldwide. With new music, renewed energy, and a global stage, the Philippines will once again be part of a major moment in BTS history.
A fresh year means fresh chances to explore. Cebu Pacific has just rolled out a special fare event that makes travel more affordable. Whether you’re dreaming of beaches, mountains, islands, or cities, these low base fares help make those plans happen without too much spending.
Promo Basics
Photo from Pexels.com
Cebu Pacific’s latest sale features one-way base fares starting at just ₱99 to both local and international destinations. These promo seats are available for booking until January 18, 2026, giving travelers a short window to secure the lowest prices.
Once booked, flights under this promo can be taken from January 15 through May 31, 2026. This gives plenty of time to plan trips for summer break, special occasions, or long weekends.
Domestic Flight Deals
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Domestic fares as low as ₱99 include destinations like Iloilo, Naga, Puerto Princesa, and Cebu. These base ticket prices come with a 7 kg hand-carry baggage allowance, but other charges like fees and taxes are not included.
International Flight Offers
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The same ₱99 starting price also applies to selected international flights. These come with a 7 kg hand-carry baggage allowance too, though web admin fees, fuel surcharges, and terminal fees still apply.
Fees and Add-Ons
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While the promo price looks very low, travelers should remember that the final ticket cost will include extra charges. These can add up, so keep that in mind when calculating your trip budget.
This promo makes travel planning more exciting and may open the door to more affordable trips for many people. Book early, pick your dates, and get ready to turn travel ideas into real journeys.
For the 2026 Fiesta Señor, the traditional fluvial procession of the Santo Niño will have a clear rule: politicians who are not essential to the event will not be allowed on the official galleon. The move aims to maintain the solemnity of the celebration and prevent misunderstandings among the public. Only church-approved guests and necessary security personnel will be permitted on the Lite Ferries 10 vessel.
Photo from Basilica Minore del Santo Niño de Cebu
Essential Participants Only
Photo from Basilica Minore del Santo Niño de Cebu
The galleon’s passenger list includes the Cebu Archbishop, members of the hermandad, a lay religious brotherhood, and invited sponsors and guests. Public officials whose duties are crucial, such as those in charge of security and order, may still board. Other politicians will participate only in support roles outside the vessel to avoid drawing attention or criticism.
Photo from Basilica Minore del Santo Niño de Cebu
Watching the Fluvial
Photo from Basilica Minore del Santo Niño de Cebu
Devotees can view the procession from designated areas at Piers 1 to 5. Organizers emphasize crowd management and safety, while security personnel will conduct inspections, K9 screenings, and prohibit sharp objects. The event encourages the faithful to enjoy the procession in a peaceful and orderly manner.
A Focus on Unity
Photo from Basilica Minore del Santo Niño de Cebu
The 461st Feast of the Santo Niño de Cebu carries the theme “In Santo Niño, We Are One.” By limiting galleon passengers to those directly involved, organizers hope to keep the focus on devotion, celebration, and shared faith rather than politics.
The 2026 fluvial procession sets a clear boundary between religious tradition and political presence. It ensures the event remains a joyful and spiritual experience for all devotees while prioritizing safety and decorum.
Sinulog 2026 prepares for its annual wave of devotees at the Basilica Minore del Santo Niño. Alongside the spiritual excitement, a dress code controversy involving Senator Imee Marcos drew online attention as images of her sleeveless attire circulated. The situation reignited discussion on proper decorum inside the basilica during one of the country’s biggest religious celebrations.
Dress Code for the Basilica
Photo from Basilica Minore del Santo Niño de Cebu
The church maintains modest clothing requirements to preserve reverence and order. Devotees are encouraged to wear sleeved tops, collared blouses, knee-length skirts, dresses, polo shirts, jeans, and smart casual attire suitable for worship.
Items Considered Inappropriate
Photo from Senator Imee Marcos Facebook Page
Revealing and overly casual pieces are not allowed inside the basilica. Spaghetti straps, tank tops, crop tops, sleeveless shirts, plunging necklines, short skirts, shorts, ripped jeans, and see-through fabrics sit on the prohibited list. Headwear such as caps and bucket hats is also discouraged indoors.
Rules for Bags and Chairs
Photo from Basilica Minore del Santo Niño de Cebu
Large bags are discouraged for security and crowd flow. Small, foldable chairs are allowed for seating, while bulky chairs and camping-style seats are not permitted to prevent blocked pathways.
Adjustments for the Fiesta Señor 2026
Photo from Basilica Minore del Santo Niño de Cebu
Devotional spaces and schedules received updates for this year’s festivities. The Dagkutanan Area for candle offering now sits at the Colegio del Santo Niño Grounds beginning January 8. Masses move to the Pilgrim Center from January 4 to 25. Confessions pause from January 5 to 19, and blessing of sacramentals resumes on February 7.
The 461st Fiesta Señor carries the theme “In Santo Niño We Are One,” highlighting unity through faith, shared customs, and tradition.
Dress Code Debate Online
Photo from Senator Imee Marcos Facebook Page
The senator’s visit sparked discussion about fairness, consistency, and enforcement of church rules during high-attendance events. Netizens questioned how dress guidelines should apply to both ordinary devotees and public figures, especially during Sinulog.
Photo from Senator Imee Marcos Facebook Page
Call for Reverence and Discipline
Photo from Basilica Minore del Santo Niño de Cebu
The basilica emphasized the value of proper conduct and respectful attire for worship. Orderly participation and modest presentation were underscored for a meaningful novena experience.
Sinulog remains a fusion of culture, devotion, and tradition. By honoring the dress code and embracing discipline, devotees contribute to a smoother and more reverent celebration, keeping the focus on faith rather than controversy.
Cebu is ready for a night of music, fun, and good vibes. Fans of local bands can enjoy an unforgettable concert featuring some of the Philippines’ favorite performers. The To The Philippines with Love Concert for a Cause promises energy, talent, and a chance to support those in need.
Big Concert in Cebu
Photo from Parokya ni Edgar Facebook Page
Parokya ni Edgar, Sponge Cola, Rob Deniel, and Earl Agustin are set to perform live on January 16 at the SM Seaside City Cebu Concert Grounds. The concert is designed for music lovers of all ages and offers a mix of popular hits and fresh performances.
Photo from Parokya ni Edgar Facebook Page
Free Admission for Fans
Photo from Parokya ni Edgar Facebook Page
The best part is that the concert is free. Fans just need to present an AirAsia boarding pass at the entrance to receive their VIP concert pass. This makes it easy for both travelers and locals to join the fun.
Supporting a Good Cause
Photo from Parokya ni Edgar Facebook Page
Every AirAsia flight booked contributes to helping those affected by recent calamities. For every seat sold, PHP 15 will be donated. Attending the concert becomes a way to enjoy music while making a difference.
Easy Flight Booking
Photo from Air Asia Facebook Page
AirAsia flights to Cebu are available from multiple cities, making travel convenient. Fans can secure their seats quickly, ensuring both access to the concert and support for the fundraising effort.
Register in Advance
Photo from Parokya ni Edgar Facebook Page
Pre-registration for the concert is available online. Fans who register can claim their VIP pass smoothly and enjoy the event without delays.
A Night to Remember
Photo from Parokya ni Edgar Facebook Page
The concert is more than just music, it’s a chance for Cebuanos and visitors to come together, celebrate talent, and contribute to a meaningful cause. With great bands, free admission, and a charitable mission, January 16 is set to be an exciting night in Cebu.