The History of Sugbo.ph: A Toast to a Decade of Growth and Success

A-10-tion, Sugboanons, we are turning 10!

Do you ever wonder how Sugbo.ph started? As we celebrate a decade of success, let’s take a journey back in time to uncover the origins of this digital magazine’s rise to fame across the province.

It all started with our founder, Ram Mancelita, and a simple idea. What began as a casual travel blog shared among him and his college friends, driven by their shared passion for adventure, soon blossomed into something much bigger. And because of this passionate talent they possess, Sugbo.ph was created; to help Sugboanons expand their travels and grow their businesses.

In its early days, Sugbo.ph was once from a modest office on the 2nd floor of the Eastern Shipping Lines Building, M.J. Cuenco Ave., Brgy. San Roque, Cebu City. But everything changed once the company experienced rapid growth, its original office could no longer meet their expanding needs, prompting a move to their current location at 3F-05 One Montage Tower, Archbishop Reyes Ave., Brgy. Kamputhaw, Cebu City. More space, a nicer office or a better location would make everything easier in improving the workforce.

It wasn’t just Ram who runs Sugbo.ph, it takes a dedicated team to build a successful company, and together they’ve made Sugbo.ph what it is today. Through their determined efforts to promote tourism and striving hard to be the most effective local influencer with a good purpose, Sugbo.ph grew into the thriving digital platform you know today—a leading magazine that highlights beloved tourist spots and proudly showcasing Cebu as one of the most must-visit destinations in the world.

ACHIEVEMENTS

Over the following years, Sugbo.ph was greatly met with numerous awards and achievements, appreciated for all their hard work to achieve successful results.

• Sugbo.ph received a Plaque of Recognition from Healthy Pilipinas for their support of the DOH-CVCHD Health Promotion and Education initiatives, playing a vital role in promoting the Healthy Pilipinas campaign.
• According to Alexa.com’s website rankings, Sugbo.ph earned the title of the #1 Cebu-focused blog with the highest reader traffic and visitor engagement.
• At the Best Cebu Blogs Awards, Sugbo.ph was awarded as the Best Cebu Events/Entertainment Blog and named a Top Influencer.
• Sugbo.ph was honored with the Social Media Advocacy of the Year award at the Globe Media Excellence Awards.
• On November 18, 2022, Sugbo.ph was honored with a Plaque of Appreciation for their generous media partnership in the Cebu Business Month 2022, contributing to the success of CBM 2022: GO Cebu!
• On April 12, 2024, Senior Manager Hannah Mae Abelgas was awarded a Certificate of Appreciation by The Freeman Newspaper for her insightful participation as a panelist in the inaugural The Freeman Business Forum with the theme “Trends That Shape Cebu’s Tourism Landscape.”
• On April 27, 2024, Sugbo.ph was awarded Best Cebu Digital Magazine at the 42nd People’s Choice Excellence Awards, held at City of Dreams Manila. Founder Ram Mancelita and Senior Manager Hannah Mae Abelgas accepted the award, expressing their gratitude and commitment to continuing the platform’s legacy.

“I’m humbled by the extraordinary success that Sugbo.ph has achieved over the years. Through the team’s dedication to showcasing Cebu’s finest, Sugbo.ph has become a transformative force, inspiring and empowering our community. This is just the beginning of our remarkable journey in helping elevate the local scene to the world.

Ram Mancelita, Founder

HOW’S IT GOING

The progress of Sugbo.ph digital magazine has been quite promising. We are currently focusing on enhancing our content offerings and increasing audience engagement, as well as looking forward to more upcoming projects and strategic collaborations. But, one thing is for sure, Sugbo.ph will continue to be the platform made by Sugboanons and for the Sugboanons!